Canadian Media Circulation Audit introduces new and updated policies

Feb 20 2013 - CMCA Updates

Canadian Media Circulation Audit (CMCA) members should be advised of policy changes and new policies made to the program, as approved by the board of directors of the Canadian Community Newspapers Association (CCNA) on February 5, 2013. These changes include:

·         Access to External auditors regarding audit results

·         Amendment to reporting cycle

Please note that these new policies are effective immediately.


1)         Access to External auditors regarding audit results

Community newspapers have the option of having their audits conducted by the CMCA auditor or an independent public or chartered accountant. To establish consistent and uniform audit standards, the new policy requires that independent accountants be accessible to CMCA personnel for the purpose of answering questions and providing clarification regarding the audit work that they performed. If CMCA personnel are unable to obtain such clarification, or are denied such access, then CMCA reserve the right to reject the audit. Any costs involved when CMCA needs to discuss clarifications with an external auditor shall be incurred by the newspaper.

Please note that the change in policy is reflected in the Sample Certified or Public Chartered Accountant’s letter.


2)         Amendment to Reporting Cycle

To help ensure the accuracy of CMCA statements and audit reports, publishers will be given up to 30 days following the date of issue of the statement or report to review it and notify the CMCA office of any discrepancies. After that period, CMCA will post the statement or report online as final.


If you have any questions, please contact Winnie Legasi at 1-877-305-2262 ext. 323 or

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